Global site and landing pages
01benchmarkeducation.com upkeep and releases, Magento storefront features, plus program, state-adoption and campaign pages for marketing.
(01) Senior web designer & front-end developer · New York
I design products, then I build them myself.
Eleven years leading web design and front-end at Benchmark Education, the K–12 literacy publisher behind Benchmark Advance. On the side I design, build and automate for teams in the U.S., Canada and Morocco.
- 15+ years, design to code
- U.S. citizen
- Remote or New York
- English · French · Arabic
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(02) Now · Full-time since 2015
BenchmarkEducation
Senior Web Designer & Developer · New York · benchmarkeducation.com ↗
The in-house web designer and developer at a family-owned K–12 publisher of English and Spanish literacy programs (Benchmark Advance, Adelante, Phonics, Workshop, and the Benchmark Universe platform). Everything the company ships on the web, and the tools behind it.
- 11
- Years on the team
- React
- and TypeScript, from Figma to production
- WCAG 2.1
- Accessibility audit and fixes across the site and templates
- cmi5
- E-learning modules for Benchmark Universe
HubSpot design system
02Drag-and-drop modules I designed and built in HubL, so the marketing team lays out and styles its own pages. They sit beside the live theme, namespaced and tested, so neither can break the other.
Email system
03Automated checks on a drag-and-drop newsletter template with a local preview, so marketing builds each issue without editing HTML.
Benchmark Universe
04Many lesson, resource and training packages, built in TypeScript and updated continuously: a training library, teacher-resource pages, cmi5 e-learning modules, browser-based learning games, PD courses with certificates and intervention lesson prototypes for the digital platform.
Data tools
05An English–Spanish glossary with cognates marked, an author and consultant database, a sales-tools dashboard and a find-a-rep page, each built from the team’s spreadsheets into a searchable page.
Automation and AI
06Scrapers for Benchmark Universe product data, a Photoshop thumbnail pipeline, Magento embed tooling and generators the team runs on.
Planif REM
The web app Pulsar uses to plan night maintenance on Montréal’s REM metro. About four hours a night, 365 nights on one screen.
- Role
- Product design, full‑stack build
- Platform
- Web app
- Status
- In use at Pulsar
May Cash
Website, agent portal, franchise funnel and back office for a Bank Al-Maghrib–approved Moroccan payment platform, in French and Arabic. PHP, MySQL, JavaScript and Tailwind CSS.
- Role
- Product design, full‑stack build
- Platform
- Web, portals, back office
- Status
- Live at maycash.ma
Qareon
Brand identity, an English and French website, and an e‑learning platform with courses, quizzes and certificates.
- Role
- Brand, web, e-learning
- Platform
- Website and LMS
- Status
- Live at qareon.ma
CTM
Booking site, app, station counter and printed ticket for Morocco’s national coach company. The counter software ran every day from 2012 to 2018.
- Role
- UX/UI, service design
- Platform
- Web, app, counter, ticket
- Status
- Used 2012‑2018
Pilotage 360
Brand, website and film for a project-management consultancy in Québec — then a client portal that carries each mandate to the handover.
- Role
- Brand, web, film, full‑stack build
- Platform
- Website and client portal
- Status
- Live at pilotage360.ca
Services
Three things I do for clients, each one proven by work that is live today.
Websites & landing pages
Marketing sites and campaign pages that load fast and that your team can update without a developer.
- Designed in Figma, built to match
- HubSpot (HubL), WordPress or custom code
- Email templates and drag-and-drop page modules
- Accessible (WCAG 2.1), bilingual, right-to-left
Proof: Benchmark Education’s global site, landing pages and nine-module HubSpot design system, and the Qareon site.
Web apps & dashboards
Internal tools, portals and back offices, designed and built by one person, so nothing is lost in handoff.
- User flows, prototypes and design system
- React, JavaScript, PHP, MySQL, Tailwind CSS
- Roles, permissions, dashboards and reports
- English, French and Arabic interfaces
Proof: Planif REM for Pulsar in Montréal, and the May Cash agent portal and back office.
AI & automation
Take the copy-paste out of your week with workflows, AI features and scripts that connect the tools you already use.
- n8n, Zapier and Make workflows
- OpenAI and Claude API features and chatbots
- Scrapers, data syncs and generators
Proof: Benchmark Universe scrapers, a thumbnail pipeline and a class-package generator.
Book a 30-min call
Or write to yassine@yunik.io with what you need.
About
I’ve designed and built for the web for more than 15 years. Today I lead UX and front-end work at Benchmark Education in New York, and take on freelance products for clients in Canada and Morocco.
Why teams hire me
- 01Eleven years at one company.
At Benchmark Education since 2015: the global site and landing pages, a HubSpot design system and email templates, lesson and training packages for Benchmark Universe, and the data tools and generators the team runs on. I know what it takes to keep a product alive, not just launch it.
- 02I ship what I design.
Figma to production in HubL, React, JavaScript, PHP and Tailwind CSS. At Benchmark, every HubSpot email and page module starts as a Figma component and ships as HubL. Planif REM and May Cash I designed and built end to end.
- 03Accessible and bilingual by default.
WCAG 2.1 audits and fixes at Benchmark, and French and Arabic right-to-left interfaces for May Cash and Qareon.
- 04I automate the busywork.
Scrapers for Benchmark Universe product data, generators that take repetitive admin work off the team, and n8n, Zapier and Make workflows that move data between the tools a team already uses.
Experience
- 2015 – nowBenchmark Education, New York
Senior Web Designer & Developer - 2025 – nowClient projects, Canada and Morocco
Pulsar, May Cash, Qareon - 2014 – 2015Astronaut Ads, New York
Graphic Web Designer - 2013 – 2014E&A Worldwide Traders, New York
UI Designer - 2010 – 2015Freelance, U.S. and Morocco
Alongside full-time roles - 2010 – 2013Atrait Consulting, Casablanca
UX/UI & Web Designer · CTM
Education
- M.S.Artificial Intelligence (in progress)
University of Colorado Boulder · 2025 – now - B.S.Multimedia Design
Monroe College, New York - 2025IBM Front-End Apps with React · JavaScript Essentials
Meta Programming with JavaScript
Google Foundations of UX Design
Concept work on Behance
Gate-ready, a Ryanair app redesign ↗Al Boraq high-speed train app ↗Horizon, a 2030 EV concept ↗recab, autonomous ride app ↗
Contact
yassine@yunik.ioOpen to
Senior Web Designer, Front-End Developer, Design Engineer and UX Engineer roles, full-time, remote or in New York. Freelance websites, web apps and AI automation. U.S. citizen.
